WhatsApp is a popular messaging platform with more than 2 billion global users who spend nearly three hours on average every day, checking their messages. It presents a perfect opportunity for Enterprises to connect with their customers, provide better service, and improve engagements.
ServitiumCRM brings you in-built WhatsApp integration to transform how you connect and interact with your customers. Organizations using this platform for customer outreach are finding themselves successful in quickly and efficiently addressing their customer’s questions, queries and concerns.
Many incoming services or support requests get missed or dropped due to few open call lines, high call volumes, and long hold times. Customers spend valuable time trying to connect with a service agent, the delays causing them to sometimes forget the actual queries or concerns. It leads to frustration and impacts feedback and reviews, leaving the company with unsatisfied customers.
Partial information capture or insufficient customer data available to service agents results in customers getting incorrect or irrelevant responses for their queries. Unresolved queries mean unhappy customers. Poor service experience increases dissatisfaction amongst customers and hampers not only the image of the company but also leads to business loss.
Effective communication is the backbone of customer service. Limited follow-ups, no visibility of progress of complaints or resolution of query, no feedback taken, rude or inappropriate behavior of the service agents, and more. There can be various other reasons too that can add to the misunderstanding, frustration and anger between customers and customer service representatives, such as the slow speed of the delivery, the number of waiting calls, and the long hold time. It can go a long way in hurting the customer’s service experience.
Using a chatbot allows you to communicate with your customers without human intervention. Predefined templates can be used to convey periodic updates and information to the customer or answer basic questions. The bot smartly handles customer queries, captures their responses, and pushes the information into ERP/CRM to maintain the records.
Allow your customers to chat with your live agents. Your agents can share prompt responses and quickly resolve customer queries. After connecting with the live agent, the customer will get instant assistance from a highly talented and experienced live agent for their resolutions.
This is one of the best features of the WhatsApp integration. Redirect all troubleshooting queries or service request registration calls to WhatsApp Chatbot, while all critical issues and escalations go to the live agent at your call center for close monitoring and resolution. This reduces the burden of the call centres and helps manage high volume of calls better.
Customer purchasing any product, can register a service query for installation, billing-related information, quality-related issues, or faulty product, or any other. So, type in your message using the chatbot and your complaint will be registered.
Customers can see the actual status of the complaint with the help of the chatbot’s messaging facility. Just enter your complaint number and get the real-time status.
Customers can renew the warranty against any product and get the SLA agreement offered by the company.
Using chatbot, the service center team can simplify data capture and collect customer information such as name, gender, age, product, and contact information.
Standardizing push notifications templates of complaint registration, complaint closure, happy code, OTP, capture C-Sat, and opt-in are common use cases.
After registration of the customer complaint, issue, or query on WhatsApp, a ticket is automatically generated. These tickets can be viewed and accessed easily.
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